VM Building Society (VMBS) has reaffirmed its long-standing commitment to the Jamaican diaspora with the official opening of its new, expanded New York Representative Office at 2700 Church Avenue in the heart of Flatbush, Brooklyn.
The ribbon-cutting ceremony, held on Wednesday, October 29, formed part of a weeklong series of diaspora engagement events across New York City, including Financial Forums in Brooklyn and the Bronx and a networking reception in partnership with the Consulate General of Jamaica in New York.
The relocation from VM’s previous Cadman Plaza location represents a major milestone in the organisation’s ongoing diaspora growth strategy. For the first time, VM’s New York office will operate on a walk-in model, giving current and prospective Members convenient, face-to-face access to trusted financial guidance without the need for appointments.
Paul Elliott, Chief Executive Officer of VM Building Society, described the relocation as both a continuation of VM’s legacy and a new chapter in deepening its relationship with the diaspora community.
“For over 147 years, VM has been more than just a financial institution. It has been a partner, a guide, and a trusted friend to Jamaicans everywhere,” Elliott said during his remarks at the ribbon cutting ceremony.
Elliott noted that the new Church Avenue office reflects VM’s commitment to accessibility, inclusion, and empowerment for Jamaicans abroad. He further emphasised the importance of investing in Jamaica as a pathway to wealth creation and legacy building.
“Home ownership remains a powerful way for our diaspora community to maintain strong ties to Jamaica. Beyond property, we help Members build financial security through savings and investments that create lasting legacies for their families and communities. Our mission is clear — to be your financial bridge, connecting your life abroad with the opportunities back home.”
Leighton Smith, Vice President, VM Building Society with responsibility for Overseas Offices, concurred, describing the relocation as an important investment in community connection and customer experience.
“This move puts VM right at the centre of the Jamaican and Caribbean community in New York,” Smith said. “It’s about accessibility, but it’s also about presence, being part of the rhythm of diaspora life. We want every Jamaican abroad to know that VM is here, ready to guide them in achieving their financial goals while staying connected to home.”
The new office is centrally located in one of Brooklyn’s most vibrant cultural corridors, known for its strong Jamaican and Caribbean presence. By establishing a larger, modern space in Flatbush, VMBS reinforces its role as a trusted partner and cultural anchor for Jamaicans abroad, supporting financial empowerment and national development.
VMBS has representative offices in New York, Florida, and the United Kingdom. The previous New York location at Cadman Plaza was opened in 2019.
